A few thoughts for the day…

Surely all the biz is waiting for Apple’s “creative” event that will take place on Jan 27th. Surely it will be absolutely cool and will reveal (I hope) which are Apple’s plans for iSlate and iPhone4.0 but – again – surely not all the world spins on it. There are interesting news today…

First of all, for italian readers, Zanichelli has signed an agreement to digitally publish its collection named “italian literature library”. This is absolutely a good news cause if a giant as Zanichelli is moving to this way, it will be followed by minor actors too. Imagine the amount of knowledge we will soon have on such a tiny device like Kindle or iSlate. Incredible!

This is a simulated image. Thanks to Filippo Corti http://www.eppol.net/ for his Kindle's page screenshot

Second point, Google is revealing its planning for Chrome OS, HMLT5 and basically it’s telling its vision for future software. If you want to read the full interview, please take as reference this exhaustive article from Ars Technica. Otherwise, if you want a quick synthesis, stay tuned on my rows. Chrome OS is basically the answer to the shift of people’s behavior online. We manage file online, we chat, we communicate and everything (in cloud model) is on the net, unorganized. So when Google had to think to something that enables common users to better interact with this cloud well, it had no choice, it was an advanced super-browser. The real surprise has been people’s reaction rather than the product itself. Maybe due to netbooks adoption, maybe due to an audience that is much more trained to the idea of “online socialling”, people accepted and started to use ChromeOS immediately. Small & Light. These are the two keywords that define the needs of Chrome’s users.

As you know (and if not take note) I’m working for a software house called itsme, and what enchantes me is Google’s way of thinking: they prototyped Chrome and let it being used by 200 googlers. They simply collected their opinions and analyzed how they used the OS instead spending millions in abstract analysis. Charming. Another point that enjoyed me is Google’s solution to the “applications vs. documents” challenge. Maybe you are not a tech, so read this point as “gmail vs CNN online” where the point is not online datas or dynamic layouting, it’s the perception that users have. Google’s solution is amazing: does the web make a distinction? No? So we won’t make it too. Again, simplicity is in my opinion the key to success.

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